NEW YORK--(BUSINESS WIRE)--NOOK Media LCC, a subsidiary of Barnes & Noble, Inc. (NYSE:BKS), today announced that NOOK has won the Internet Marketing Association’s (IMA) ‘Innovative Brand Award’ for 2014. The prestigious award was presented to NOOK at IMPACT14, the IMA’s annual conference and awards in Las Vegas, in recognition of the successful omni-channel launch campaign for the new Samsung Galaxy Tab® 4 NOOK®. From subway ads to radio station and store integrations, NOOK tapped into mult
Reported by Business Wire 4 hours ago.
NEW YORK--(BUSINESS WIRE)--NOOK Media LCC, a subsidiary of Barnes & Noble, Inc. (NYSE:BKS), today announced that NOOK has won the Internet Marketing Association’s (IMA) ‘Innovative Brand Award’ for 2014. The prestigious award was presented to NOOK at IMPACT14, the IMA’s annual conference and awards in Las Vegas, in recognition of the successful omni-channel launch campaign for the new Samsung Galaxy Tab® 4 NOOK®. From subway ads to radio station and store integrations, NOOK tapped into mult
Reported by Business Wire 4 hours ago.